Super Showtime: Promenade Shops’ Metrolux Now Has IMAX Screen

The MetroLux 14 Theaters at the Promenade Shops at Centerra is now the home of the only IMAX theater in the Fort Collins area. A new screen, comes with a new name.

Tickets are now on sale to go see a movie on the excellent 70-foot screen. Will you rush to see one on opening weekend, or wait for a movie you really want to see?

It was in September of 2022, that it became official, that Loveland's MetroLux 14 would be the location of the newest IMAX screen in Colorado. They've been working on the project for several months, and word finally came in on February 9, 2023, that the IMAX screen would officially begin operation on February 10.

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FEATURES OF THE NEW 4K IMAX:

• Sharpness: Experience incredible detail in every image with a sharper, clearer and crisper picture that delivers a heightened level of realism on the biggest screens.
• Brightness: Laser brings an increased level of brightness to fill IMAX screens with the most vivid and lifelike images in 2D and 3D.
• Contrast: Dramatically greater contrast levels in each frame provides a level of depth that draws audiences into the movie.
• Color: The widest range of colors available to filmmakers so they can present more vibrant, deeper and richer colors in IMAX than ever before.
• Color: The widest range of colors available to filmmakers so they can present more vibrant, deeper and richer colors in IMAX than ever before.

THEY HAVE A NEW NAME

The MetroLux 14 is now MetroLux 12 Theatres + IMAX.  Where there were once 14 screens there are 13, but one is really, really big. 70-feet big.

From the President of Metropolitan Theatres:

We are thrilled to bring the IMAX experience to movie-goers in Northern Colorado, and are thankful for the support from the City of Loveland and the Promenade Shops at Centerra who were integral in helping to make this happen.

The first movie to be shown on the new IMAX screen will be 'AVATAR: The Way of Water.'